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Samsung Announces Soon-to-Come S2 640GB HDD

I just love how competition works these days. Just look at Samsung and Toshiba. Very, very soon after Toshiba let the public know it was preparing an external portable hard drive with a storage space of 640GB, here comes Samsung shouting that it too is developing such storage. Funny, innit?

Samsung’s 640GB portable hard drive will be part of the S2 Portable series and, of course, will be 2.5 inches in size. To overcome the competition, Samsung is offering some new features (also known as marketing fireworks). There is a Power Saving Mode, auto backup and a SecretZone – cute little feature that will act as a virtual drive where you can store your precious information or just files that you don’t want everyone to see – that provides secure AES-128bit or AES-256bit encryption.

“As consumer demands continue to escalate for storing personal data, music and video files, Samsung has expanded its extensive family of external hard drives to support the growing personal storage market,” said Cheol-hee Lee, vice president of marketing, Storage Systems Division, Samsung Electronics. “The new drives provide users with a sleek design and high-density choices in both 2.5-inch and 3.5-inch form factors.”

To spice up the competition even more, besides the 640GB portable drive that should ship somewhat later this month, Samsung also announced the future release of a 2TB S3 Station external HDD. The latter, 3.5-inch in size, should ship by the beginning of next year.

So that’s how competition works, my friends, say what you feel like saying, but I say that it’s to our best. The faster they upgrade their offerings, the faster they’ll have to reduce prices on the older ones. How was it? Where two fight, third one wins. It is us who win. No pricing provided for the upcoming S2 and S3 drives.